Juicy Versailles is a fictional beverage brand inspired by Rococo aesthetics, pop culture, and the cult of packaging. The project is built on irony: it both mocks and celebrates hyper-femininity, glamorous consumerism, and the irresistible appeal of a pretty bottle.

This world doesn’t aim for flavor balance — it embraces deliberate excess. Think pearls, neon bows, gilded frames, and pastel liquids with names that sound like perfumes.

The brand’s visual language is a love letter to intentional kitsch, theatrical exaggeration, and artificial opulence.

This is visual self-parody and self-pleasure in one: a playful rebellion against “good taste” — and a reminder that too much can be just right.